
1-on-1 Mental Coaching for Amateur and Professional Golfers
Have you ever had a round of golf where you felt so frustrated by the end that you didn’t know if you ever wanted to play again?
Have you ever been playing so well, only to start thinking about how this is the best round of golf you’ve ever played, and then lose it down the stretch?
Can you feel yourself getting tight before you swing because you’re not sure where the ball is going?
I know what all of this feels like. And it doesn’t have to stay that way.
Have you said any of these before?
Let’s get to work on it together.
Tightening up when it matters
A routine you trust on every shot, so nerves stop hijacking your game.
Watching a great round slip away late
Keep a good round going all the way through 18.
Steering it instead of swinging freely
Know exactly what you’re doing, then swing freely.
One bad hole turning into three
One mistake stays one mistake.
Range time that doesn’t transfer
Your round data informs your practice plan.
Living and dying by every shot
Golf feels fun again, even in the big moments.
Off her scoring average, freshman to senior year
McKenzie M.
First under-par round, only a few weeks into the plan
Alex C.
Handicap index, all-time low and still dropping
Matt N.
Gross score, won medalist
Stewart T.
Golf improvement, and especially mental game improvement, can feel very intangible. But it doesn’t have to.
We can get a real picture of your mental game and use that data to improve. And then see results on the course.
Your Mental Game Index (MGI) is a handicap for what happens between your ears. Lower is better.
Week 1: your baseline MGI and trait breakdown shape your action plan.
Every 90 days: you retake the assessment, we compare it to your baseline, and we adjust your priorities.
Alongside Shot Pattern: we connect changes in your mental game to what’s showing up in your stats.
You’re not figuring this out alone anymore. Whatever comes up, whenever it comes up.
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You don’t have to feel aimless on the range anymore. We can use data from your rounds to build your practice plan.
So range time turns into on-course results.
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Game Plan Call, Mental Game Assessment and develop your action plan.
Ongoing work on your mental game, and we solidify your full 18-hole pre-shot routine.
Retake the assessment, compare to your baseline, adapt the plan.
Continuing to work through the ups and downs together.
Results become a symptom of the work.
“It was without a doubt the best mental round of golf I have ever played.
I could wax poetic for hours on what this means to me as a person and not just a golfer.”
— Rob H.
“That round was probably my strongest mental game round in 20+ years of golf.
I can’t think of a time I felt that much freedom to let it rip from the tee box.”
— Christopher S.
“Hi Josh,
Just wanted to let you know that since I started following your plan just a few weeks ago, I’ve seen a huge improvement in my game.
In fact, this past weekend I shot my first under par round of 70.
Thanks again!”
— Alex C.
“Just being able to get things off my chest, and having somebody there that will always listen, and obviously help create a game plan to improve things that needed to be fixed.
Working with you for multiple years allowed us to work together and really understand each other, and most importantly, you understand me, which led to improvements on and off the course.”
— Bryce R.
“I started working with Josh during the fall of my freshman year in college, and the impact was immediate. Not only did my scoring average improve, but my confidence, composure, and self-awareness improved as well.”
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“Prior to working with Josh, I was a young collegiate golfer who had spent years competing in team sports but never truly understood the mental challenge of golf. In most sports, you can lean on teammates, coaches, and constant action. In golf, you’re often alone with your thoughts for four or five hours, and I wasn’t prepared for that.
My biggest shortcoming was that I wanted to succeed so badly that I became attached to results. I was constantly evaluating my performance based on scores, birdies, and outcomes rather than focusing on the process required to produce them. When things didn’t go as planned, frustration would creep in and my attention would drift toward what had already happened or what I wanted to happen next.
I started working with Josh during the fall of my freshman year in college, and the impact was immediate. Not only did my scoring average improve, but my confidence, composure, and self-awareness improved as well. Josh helped me understand that elite performance is not about eliminating negative thoughts or forcing positive ones. It’s about accepting what you’re thinking and feeling in the moment and choosing where to place your attention.
Through our work together, I learned the importance of mindfulness and emotional awareness. Josh taught me how to recognize unhelpful thought patterns without becoming consumed by them, how to stay present after a bad shot, and how to trust the process even when results weren’t immediately visible. Those lessons changed the way I competed.
More importantly, they changed the way I approached life. Working with a mental coach like Josh doesn’t just make you a better golfer. It helps you become a better person by developing a deeper understanding of yourself. Golf and life can both be lonely at times. Josh taught me that self-compassion is just as important as accountability, and that growth comes from understanding why we think and feel the way we do rather than fighting against it.
Years later, the lessons Josh taught me still influence how I approach challenges, setbacks, and high-pressure situations. The mental skills I learned through his coaching have carried far beyond the golf course, and I’m grateful for the lasting impact they’ve had on both my personal and professional life.”
— Griffin P.
“From my freshman year to my senior year, I improved my scoring average by nearly five shots, and I attribute a huge part of that improvement to the work I put in with Josh. I was a confident competitor who trusted myself and my game, and I left college as a conference champion.”
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“From my freshman year to my senior year, I improved my scoring average by nearly five shots, and I attribute a huge part of that improvement to the work I put in with Josh.
When I first started working with him, I was a highly anxious player who struggled with tee shots and had a hard time staying present when things weren’t going my way. Josh helped me develop the mental skills to manage my anxiety, stay focused on the present moment, and, most importantly, learn to enjoy the game of golf again.
What made the biggest difference was that our work went beyond simply trying to play better golf. Josh helped me learn how to embrace the experience, stay grounded through the highs and lows, and actually enjoy my college golf journey.
By the time I finished my senior year, I was no longer the anxious player I had been as a freshman. I was a confident competitor who trusted myself and my game, and I left college as a conference champion.
I’m so incredibly grateful for the time I spent working with Josh and I highly recommend working with him!!”
— McKenzie M.
“Starting competitive golf in my 50s, I struggled with Imposter Syndrome whenever I played with more accomplished players. This past season, I evolved into a confident, accomplished player, and the results quickly followed.”
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“Starting competitive golf in my 50s, I struggled with Imposter Syndrome whenever I played with more accomplished players—which was almost every tournament round.
Josh helped me dig into the ‘why,’ transforming my mental identity. This past season, I evolved into a confident, accomplished player, and the results quickly followed.
Josh’s feedback is always genuine, and knowing he has competed at the absolute top of the amateur golf landscape made it easy to trust his process and lock in lasting change.”
— Mitch O.
Instead of going to YouTube and finding the latest thing to start working on, use proven tools to make systematic improvement to your game.
Let’s work on it together.
Know exactly what matters today before you hit your first shot.
A structured look back at what happened and why, while it’s fresh.
Build a routine that fits your game, then make it automatic.
Collect the proof that you can do this, and read it when you need it.
Let go of the last shot before you get to the next one.
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Score your round on process, not just the number on the card.
Break down a whole event so the next one goes better.
Catch the thought, challenge it and replace it.
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Pressure tests that train you to commit to every shot.
Everything below is part of your membership.
Cancel anytime · 30-day money-back guarantee
*Shot Pattern is currently available on Apple devices only.
The golf GPS and stat app Josh uses for his own game. Josh sees your rounds as you log them, so the work is built on your actual results, not just how it felt.
*Shot Pattern is currently available on Apple devices only.
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Stop leaving good shots up to chance.
Your pre-shot routine is the foundation for all the work we’ll do. It’s the first change you’ll feel on the course.
Fewer rushed decisions, less doubt over the ball and more committed swings, right when the round starts to matter.
Imagine the beginning of every season. You haven’t played in months, the first-tee nerves are back, and last season’s blow-ups are still in your head. By the time your game feels normal again, half the season is gone.
If you want to get the most out of your offseason, this is how we’ll do it. Start anytime and we’ll fit these phases to the time you have before your first event.
The 6-Month Plan is the perfect option to cover the full offseason and into the season. So you are fully prepped and ready to play come spring.
Coaching goes wherever you go. There are no lessons to book and no appointments to plan your week around. Send videos, voice memos and messages whenever something comes up, from the course, the range or the drive home, and Josh replies within one business day. Josh also checks in with you every week, and when something bigger is worth talking through live, we hop on a call.
No. Josh works with juniors, club players, college golfers, elite amateurs, mini tour pros, LPGA and PGA Tour players. What matters is that you compete, or want to, and you’re willing to put in the work between rounds.
No. The work is practical: pre-shot and reset routines, course strategy, practice planning, structured post-round reviews, and much more. We will also address deep-rooted beliefs, fears, self-talk, confidence, etc., as they come up. The goal is a robust response to pressure you can actually execute, not just fake positivity.
No. Josh focuses on what happens between the ears while you’re on the course and in how you practice. That fits alongside swing work, and it often helps the swing changes show up in competition. Swing work is about skill acquisition. Our work is about skill access.
I read every application personally. If it’s a fit, you’ll get signed up and we’ll start with your Game Plan Call, a 30-minute goal-setting call to get to know each other and map out the journey. Also in week one, you’ll complete the Mental Game Assessment and the Success Snapshot, and I’ll send you a summary laying out our action plan.
It varies by player. The first formal checkpoint is at month four, when you retake the Mental Game Assessment and compare it to your baseline. Most players are working on specific habits within the first few weeks, and on-course results tend to follow the consistency of that work.
Shot Pattern is the golf GPS and stat-tracking app Josh uses for his own game, and a free year is included with coaching. Its coach feature lets Josh see your rounds and stats, which is a big part of how he builds your plan and reviews your rounds. It’s currently available on Apple devices only. If you don’t have one, mention it in your application and we’ll figure out the best way to track your rounds.
Monthly gives you the most flexibility, and you can cancel anytime. Six months covers a full season and includes your first big checkpoint. Twelve months takes you through both big “zoom outs” and gives you the most time to make process your default.
You’re covered by the 30-day money-back guarantee. If it’s not working within the first 30 days, email josh@joshnicholsgolf.com and you’ll get your money back. No questions asked.
Enrollment starts with a short application to make sure coaching is the right fit for your game and your goals.
Spots are limited
I keep my roster small so I can build every player’s plan from scratch and send back real replies when they message. But there are spots available, so I’d love to have you! Apply and I’ll reach back out.
Click the button below to fill out a form telling me about your game. You won’t pay anything until we’ve confirmed coaching is the right fit.
Apply to work with Josh on your mental game →
Share where your game is, what you’re working toward, and what’s getting in the way.
Once you’re signed up, we start with a 30-minute goal-setting call to get to know each other and map out what you want from your game.
You’ll take the Mental Game Assessment and fill out your Success Snapshot, and I’ll send you a short video laying out your action plan.
If it’s not the right fit within the first 30 days, you’ll get your money back. Just email josh@joshnicholsgolf.com and I will take care of the rest. No questions asked. I only want you to continue if it’s actually working.